CBJ’s new Tourism Manager has focused on building relationships.

Three cruise ships dock in downtown Juneau on July 14, at the height of the tourist season (Photo by Ed Schoenfeld/ CoastAlaska News)
Three cruise ships dock in downtown Juneau on July 14, 2016, at the height of the tourist season. (Photo by Ed Schoenfeld/ CoastAlaska News)
Guests: Alexandra Pierce, Tourism Manager, City and Borough of Juneau
Alexandra Pierce was hired in December, 2021, to become the CBJ’s first tourism manager (Photo courtesy of CBJ).

 

As the number of cruise ships in Juneau grew, so did the tensions between the industry and the community. That’s why the City and Borough of Juneau created a new tourism manager position. Alexandra Pierce is the first to hold this job and talks about how, so far, a lot of her energies have been devoted to relationship-building.

Air date: Tuesday, July 12, 2022

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